The Meaning of Personalized Healthcare
Personalized medicine is one of the very popular buzzphrases in healthcare, but not everyone has a complete understanding of what personalized healthcare means for patients, the healthcare system and the future of medicine. HLC member Genentech has provided an important service by describing this branch of medical science and its potential in recently-published sponsored content in Politico.
In the Politico piece, Dr. Mark Lee, Global Head of Personalized Health Care, Product Development for Roche and Genentech describes personalized medicine succinctly, “Scientific and technological advancements are allowing us to leverage the vast amounts of data that we can access to help patients receive the right treatment at the right time. Not every patient responds the same way, and it is incredibly challenging to predict who’s going to benefit from which medicine and how. But there is now more data per patient than ever before, allowing us to hone in on the subtle differences that make each of us unique to deliver more personalized treatments that can yield better outcomes.”
As Dr. Lee points out, in addition to improving care at the patient level, having this detailed information about patients of different ages, ethnicities, genetic backgrounds and health conditions will transform and strengthen clinical trials and drug development in years to come.
I highly recommend this content in Politico to gain a greater understanding of how personalized medicine will change care delivery in the foreseeable future.